Unified Cross-Channel Data
Every channel, every platform, every rupee — pulled into one dashboard. WhatsApp, Instagram, Email, Ads, Store, Calls, all together.
Business Analytics
Every Rupee.
Every Rupee.
Every Channel. One Truth.
Unified analytics across ads, WhatsApp, Instagram, Email, store & calls. Revenue, attribution, CAC, LTV, ROAS — with AI forecasting built in.
- 40+ Business Metrics
- Multi-Touch Attribution
- AI Forecasting
+42% Revenuevs last month
₹48.6LThis month
Forecast ReadyNext 30 days
Revenue₹48.6L+42% vs LM
Orders2,486+28%
ROAS4.8x+18%
Revenue Trend · 12 Weeks
+42% MoM
This year
Last year
AugSepOctNovDecJan
Revenue by Channel
Attribution
WhatsApp
38%
Instagram
24%
Meta Ads
18%
Store / Web
12%
Email
8%
Cohort Retention · 6 Months
+18% YoY
M0
100%
62%
48%
42%
36%
32%
Core Capabilities
Four Things That Turn Data into Decisions.
Unified data, attribution, revenue focus & AI forecasting — all in one dashboard.
Source Attribution
Know exactly which campaign, ad or channel drove each order. Multi-touch attribution across the full customer journey.
Revenue & Funnel Reports
Full business funnel — clicks → leads → qualified → orders → repeat → LTV. Track conversion rates at every stage.
Forecasting & Predictions
AI forecasts next month's revenue, order volume, and CAC based on your historical trends. Plan budgets with confidence.
Omnichannel Data
Every Channel. Every Rupee.
One dashboard pulls data from 7+ channels — no more Excel merges.
WhatsApp
Chat & campaigns
Instagram
DMs & ads
Facebook
Messenger & ads
Email
Campaigns & drips
Google Ads
Search & shopping
Meta Ads
Facebook & IG ads
Store
Website & app
AI Voice
Outbound & inbound calls
40+ Business Metrics
Every Metric That Matters.
From revenue & CAC to cohorts & LTV — all live, all in INR.
Revenue
Gross & net, per channel
Orders
Total & per source
AOV
Average order value
CAC
Customer acquisition cost
LTV
Customer lifetime value
ROAS
Return on ad spend
Conversion Rate
Leads → orders
Repeat Purchase Rate
% customers buying again
Retention Cohorts
Month-over-month retention
Churn Rate
Lost customers per period
Channel Attribution
First / last / multi-touch
Best Time to Sell
Heatmap of highest conversions
How It Works
From Raw Data to Smart Decisions.
Six stages. Fully automated. Always up-to-date.
01
Collect
Every channel & platform connected
02
Unify
One customer, one timeline
03
Attribute
First / last / multi-touch
04
Visualise
Real-time dashboards
05
Forecast
AI predicts next period
06
Act
Coach teams with data
16+ Industries
Every Business Model, Covered.
D2C to SaaS to multi-brand chains — analytics adapts to your model.
D2C Ecommerce
Revenue by channel & source
SaaS Business
MRR, churn & LTV tracking
Education Institutes
Admission funnel analytics
Real Estate
Lead source to booking ROI
Healthcare
Appointment & retention analytics
Insurance
Policy renewal & claims analytics
Automotive
Test drive → sale attribution
Retail Chains
Multi-store performance analytics
Hospitality
Bookings, occupancy & revenue
Travel
Package booking attribution
Fitness & Gym
Membership & retention analytics
B2B Sales
Pipeline-to-revenue analytics
Marketing Agencies
Client ROI reporting dashboards
FMCG Distribution
Territory-wise revenue analytics
Logistics
Cost per delivery & SLAs
Multi-Brand Chains
Cross-brand performance analytics
Plays Well With Others
Connect Analytics to Everything.
Ad platforms, CRMs, stores & BI tools — one unified data stack.
WhatsApp API
Chat & campaign data
Meta Ads
Ad spend & attribution
Google Ads
Search & shopping data
Google Analytics
Web traffic & conversions
Shopify
Orders & revenue
WooCommerce
Store analytics
Razorpay
Payments & revenue
Stripe
Global revenue
Zoho CRM
Deals & pipeline
HubSpot
Contact & deal data
Salesforce
Enterprise pipeline
Looker Studio
Custom BI dashboards
Why WAAPIBOX Analytics
Built for Real Revenue Decisions.
True Business-Wide
Every channel, one truth.
AI Attribution
Multi-touch — first, last & in between.
Revenue Focus
INR revenue, not vanity metrics.
CAC & LTV Tracking
Know unit economics live.
Real-Time Dashboards
No overnight refresh. Live data.
AI Forecasting
Predict next month in seconds.
Custom Reports
Scheduled email to stakeholders.
BI-Ready Exports
Looker, Power BI, Sheets & API.
Testimonials
Loved by Founders & Growth Leaders
★★★★★
"Finally, one dashboard for revenue across ads, WhatsApp & store. We stopped double counting and made better budget calls."
★★★★★
"Multi-touch attribution showed us Google Ads were under-credited. Shifting budget improved ROAS by 62%."
★★★★★
"CAC and LTV in one place — I can see exactly which channels make money and which burn it."
★★★★★
"Forecasting helped us plan Q3 hiring & inventory. Off by only 4% across 3 months."
FAQ
Business Analytics Questions
Which channels does it track?
WhatsApp, Instagram, Facebook, Telegram, Email, SMS, Google Ads, Meta Ads, Web traffic, Store orders, Calls & Voice — all unified.
How does attribution work?
Multi-touch attribution: first-touch, last-touch, linear, time-decay & U-shaped. Choose the model that fits your business.
Can I track CAC and LTV?
Yes. Customer acquisition cost per channel & cohort, plus LTV by cohort, segment & repeat-purchase behaviour.
Does it export to BI tools?
Yes. Native exports to Google Sheets, Looker Studio, Power BI — plus full REST API & Webhooks.
How often does data refresh?
Real-time for most metrics. Historical reports refresh hourly. AI forecasts regenerate daily.
Can I schedule reports?
Yes. Daily, weekly or monthly email reports to your team, CFO, or leadership. PDF/Excel attachments.
Does it need a developer?
No. One-click integrations with ad platforms, store & CRMs. Our team helps with setup for free.
Is there a free trial?
Yes. 3-day free trial with full features. Free dashboard setup + attribution config included.
Ready to See the Whole Picture?
Get a live business analytics demo with your own data — free personalised walkthrough.